Blog Posts

July 20, 2017 Posted by Pocketstop in Mass Notification

When you have important information to tell your tenants, you must be ready to hit send. From severe weather alerts, to closings, to emergency notifications, to networking events and staffing updates, sending real-time news must be quick, easy and manageable. Otherwise, you may miss an opportunity to send critical and timely information, which could hold you responsible for damages and …

February 5, 2018 Posted by Pocketstop in Redflag News, Crisis Communications, Mass Notification

This blog originated from The Crisis Communicator by Paul Rhynard. See the original post here.

March 26, 2019 Posted by Pocketstop in Other

Pocketstop’s text message marketing solution, Straightxt, has earned the prestigious 2019 Rising Star and Premium Usability Awards from FinancesOnline, a popular B2B software review platform. This recognition is given out to products that provide outstanding solutions for brick and mortar businesses in the U.S. across a number of categories, including the leaders in the text messaging marketing solution market.

April 19, 2019 Posted by Pocketstop in Other

Digital marketing has significantly changed the way companies conduct their marketing strategies toward gaining new customers, promoting products, improving brand awareness, and staying one step ahead of competitors. In today’s times, a digital marketing campaign can offer insights that traditional marketing methods were never able to provide, therefore it is easier for marketers to improve their efforts and make the …

June 11, 2019 Posted by Pocketstop in Other

Marketing is a field that’s continuously evolving, and its pace has only quickened in the past decade. With the soaring popularity of the internet, digital marketing has become the go-to method of marketing. There are over 3.8 billion internet users in the world, which is about half the world’s population. You need to use digital marketing to reach these people.

June 25, 2019 Posted by Pocketstop in Other

The landscape of marketing is in a state of constant change. Brands have to revamp their strategies with the introduction of every new technology or cultural shift. One such challenge that brands and marketers are facing at present is connecting with Generation Z. Their online behavior, purchase decisions, preferences, and aspirations, are very different from those of their predecessors, including …

October 2, 2019 Posted by Pocketstop in Other

Modern technology has made communication a cakewalk. It is now possible to connect with anyone and everyone at the click of a button. Emails, instant messaging apps, SMS – you have a plethora of options to choose from. However, there is a serious downside to this.

March 12, 2014 Posted by Pocketstop in Redflag News, Mass Notification

The retail industry is growing and the number of shopping malls is mushrooming across various cities. With so many malls in existence, it is inevitable that from time-to-time they will be exposed to a variety of uncertainties and risks in the form of sudden weather changes, violence, small children being separated from their parents to name a few. In critical …

September 20, 2018 Posted by Pocketstop in Other

Global real estate investments were worth $165billion in the first quarter of this year seeing a rise of 15%. This was the best recorded quarterly performance since 2007. Rapid changes in tenant dynamics, customer demographic shifts, and ever-increasing needs for better and faster data access to allow improved service and amenities are changing the way the commercial real estate world …

December 11, 2018 Posted by Pocketstop in Other

Managing commercial properties comes with massive responsibilities. Not only are commercial property managers responsible for large numbers of people who work or reside in buildings that they have oversight, but they also manage some pricey establishments. In fact, according to the National Association of Realtors, commercial real estate in 2015 comprised of more than $29.3 billion in industrial property, $14.2 …